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Hounö blog

HOUNÖ forges strategic partnership with HORECA Global Solutions to expand in Spanish and Portuguese markets

HOUNÖ, a leading provider of innovative and high-performance combi and bake ovens, is thrilled to announce a promising partnership with HORECA Global Solutions.

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hounÖ forges strategic partnership with horeca global solutions to expand in spanish and portuguese markets
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9 February 2024

HOUNÖ, a leading provider of innovative and high-performance combi and bake ovens, is thrilled to announce a promising partnership with HORECA Global Solutions, a key player in the distribution of professional kitchen equipment for the foodservice industry. This collaboration is set to make a significant impact in the Spanish and Portuguese markets.

HORECA Global Solutions, a subsidiary of Eurofred Group, a company with a rich legacy dating back to 1966, brings a wealth of experience and expertise to the partnership. The distributor is poised to enhance HOUNÖ’s presence in the region with its strong focus on delivering high-quality solutions to the foodservice industry.

Local support for HORECA Global Solutions will be provided by Middleby España, led by Managing Director Alvaro de La Torre. With a commitment to excellence, a deep understanding of the local market dynamics and a central Middleby Innovation Kitchen in Madrid, Middleby España is well-positioned to ensure seamless integration and support for HOUNÖ’s Invoq oven range.

Mario Saltor, CEO of HORECA Global Solutions, expressed his enthusiasm about the partnership, stating, “We are delighted to join forces with HOUNÖ, a company known for its cutting-edge technology and award-winning product design. This collaboration aligns perfectly with our commitment to delivering the best solutions to our clients in the Spanish and Portuguese markets.”

Javier Escudero, Marketing Manager, and Carlos Quintela, Sales Director, round out the key leadership team at HORECA Global Solutions, bringing their extensive industry knowledge to drive the success of this strategic partnership.

Yann Kerboriou, HOUNÖ’s Business Development Manager, commented on the collaboration, saying, “We are excited about the opportunities that this partnership brings forth. HORECA Global Solutions demonstrates a robust team dedication. Their commitment to quality and innovation aligns seamlessly with HOUNÖ’s mission to simplify service for chefs and bakers in the field. We eagerly anticipate making a substantial impact in the Spanish and Portuguese markets together.”

HORECA Global Solutions has undergone extensive technical and culinary training on the Invoq oven over the last few months, ensuring that they are well-prepared to introduce and support HOUNÖ’s newest product range. With this training complete, the stage is set for a successful launch and a prosperous future for this dynamic collaboration.

The partnership between HOUNÖ and HORECA Global Solutions signifies a shared commitment to excellence, innovation, and delivering exceptional value to the foodservice industry. As HOUNÖ continues to expand its global footprint, this strategic collaboration is poised to bring Invoq oven solutions to an even broader audience.

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